cash flow negative.

We were recently on a conference call with a big company that has been around for years and that, seems, incredibly successful. On the call, they said they have not had a year yet where they have been cash flow positive. They are hoping to get there in 2017. 

I was blown away. They've lost money every year of their existence. I would have never guessed.

I was recently with a man who has been a stalwart of religion and morality and he told me two big "mistakes" he's made in the past month. 

I was blown away. 

But, then again, I wasn't. Everything in our society is trying so hard to come off "successful" - whatever that means. 

Can we just make authenticity a success?